No matter what size business you have, there are a lot of items on your plate. These can include everything from customers and marketing to advertising and your staff. With all the factors involved in business operations, you may not consider something like a privacy policy for your website. However, if you plan on having a method to collect information online, having a policy is important for numerous reasons. Here is what to know about privacy policy and how to determine if you need one for your website.
The Role of Law
One of the biggest reasons to have a privacy policy on a website is that it’s legally needed. Currently, they are required by law for most businesses that collect personal information through their websites. Personal information includes if you have a contact form that asks for the visitor’s name, email, or phone number. It also covers if you have an email newsletter sign-up form on your website. There are multiple laws that say that a legal statement needs to be on your website if you have forms that are designed to collect information from potential customers.
What a Policy Should Include
After deciding to include a privacy policy on your site, the next step is to understand what should go into a policy. To start, you want to be clear as to what information will be collected about your site visitors. This can include names, e-mail addresses, payment details, and other relevant information. You also want to note how and why you are collecting this data, as well as if other entities will have access to this information. By including these levels of transparency in the policy itself, you indicate to customers that you care about their privacy.
Privacy Policies Enhance Trust
Having a Privacy Policy will help you protect yourself against any data abuse on social media as well. Most websites now have links to their pages such as Facebook and Instagram. A Privacy Policy will ensure that your users are aware of the fact that they need to understand the privacy practices of these sites. This lets them know that even though they went to a social page through your website, it does not mean that you’re responsible for what that site does with their data. In addition, many platforms will even require a valid and compliant Privacy Policy before they will approve any advertising campaigns or promotions. This will help protect your business in case something goes wrong.
How Do We Help
Small businesses need to have a Privacy Policy, whether it’s to comply with the law, reassure your customers, or protect yourself from third-party website privacy abuses. That's why Precision Creative has partnered with Termageddon for your Privacy Policy needs. Termageddon is an online generator of Privacy Policies that automatically updates your policies whenever the laws change, allowing you to focus on your business. Precision Creative now provides this service directly to clients and more, and we even handle the setup and installation for you. If you have any questions about your Privacy Policy or lack thereof, be sure to give us a call today!