Know Your Rules

There are also over a dozen states that have proposed new privacy bills that would also require Privacy Policies and would affect how those Privacy Policies are written. While some of these bills have a revenue limit, meaning that they would apply to the largest of corporations, others do not. In fact, some of the privacy laws apply if you have a certain number of visitors to your website, meaning that if your business is popular, regardless of how small it actually is, the law would apply to you. 


Customers Care


While complying with the law is certainly important, it is even more important for your customers to trust you. The fact is that customers want to see that you care about their privacy; they are tired of companies taking advantage of them. While it is certainly unfair that some large corporations may have messed it up for the rest of us, it is fair to provide your customers with the peace of mind required to keep moving forward in the sales cycle. Not having a Privacy Policy can increase the mistrust of a consumer, leading them to a different website that does care about their privacy, which is not something that you want. 

Lastly, speaking of Facebook, having a Privacy Policy will help you protect yourself against any data abuse conducted there. Most websites now have links to their social media pages such as Facebook and Instagram. A Privacy Policy will ensure that your users are aware of the fact that they need to understand Facebook’s privacy practices themselves and, just because they went to Facebook through your website, it does not mean that you’re responsible for what Facebook does with that data. In addition, many platforms will even require a valid and compliant Privacy Policy before they will approve any advertising campaigns or promotions. This will help protect your business in case something goes wrong.

How Do We Help

Small businesses need to have a Privacy Policy as well, whether it’s to comply with the law, reassure your customers, or protect yourself from third party website privacy abuses. That's why Precision Creative has partnered with Termageddon for your Privacy Policy needs. Termageddon is an online generator of Privacy Policies that automatically updates your policies whenever the laws change, allowing you to focus on your business. Precision Creative now provides this service directly to clients and more, and we even handle the setup and installation for you. If you have any questions about your Privacy Policy, or lack thereof, be sure to give us a call today!